About us

Svarchi is a Sanskrit word that is derived from the cultural texts which means “Glowing beautifully”. And our way of saying it is “Glowing beautifully with style”.

Weary over those similar repetitive designs and patterns? Then shop at Svarchi for a distinctive collection of ethnic wear and garments made especially for you. For women all across India, Svarchi is their one-stop destination for traditional wear.

We combine traditional clothing styles with creativity and give it a touch of modernity to make it perfect for women coming from all walks of life. Our aim is to deliver high-quality magnificent fashion apparel at affordable costs.

Svarchi brings to you the exclusive collection of the latest trends in ethnic wear. We are a women’s clothing manufacturing company that aims to transform traditional Indian wear to match the trends of new India with elegance.

Our premium quality dresses are beautifully designed that speaks for itself. At Svarchi, you can choose from a wide collection of ethnic dresses made out of a variety of quality materials coming right from the Indian culture. We wish to take the rich culture of Indian dresses to every corner of the new emerging Digital India.

“Culture meets with Fashion at Svarchi”

Svarchi is well known to fuse modernity with culture and bring out alluring styles in Ethnic wear, Chanderi silk, Kota Doria, Chiffon, and Mulmul.

We start from scratch, working, and minutely developing every step from designing to stitching, printing, and manufacturing to bring to you the best-handcrafted clothing collection.

The approach at Svarchi is to revive the old techniques of clothes manufacturing such as Jaipuri printing, dyeing, hand embroidery, etc. Our team of artisans specially trained men & women add value and elegance to the dresses by carefully weaving their skills onto it.

“We believe to style in elegance with simplicity”\

 Craftsmanship 

Craftmanship is all about quality, care, passion, and focusing on details. We are the epitome of true craftsmanship in women traditional wear.  

Svarchi is here to make you feel what we mean –“Glowing beautifully with style”. We are on a mission to dress women traditionally with a stroke of sophistication.  

Our alluring styles are proof of our valued craftsmanship. Svarchi aims to instil confidence in women and celebrate the freedom to style the way they want.  

Our Identity: 

Our definition of identity is inspired by the diverse culture of India. We derive our passion to design dresses that portray both the cultural as well as modern India.  

At Svarchi, we follow to revive the old techniques of cloth manufacturing. We have trained craftsmen who carefully design all the dresses with minute detailing. 

Follow Our Journey to create stylistic dresses 

ü We start withputting all the creativity at one place to design the best ethnic dresses for you. 

ü Svarchi knows what
you are looking for. We get all the vibrant favourite colours of women and dye the clothes in a traditional way such as plain or solid dyed, tie-dyed and many more to name. 

ü Our artisans use age-old techniques like Hand Block printing, Kalamkari, Screen print and Khari printing to ensure you get the feel of being connected with your cultural roots. 

We adore the beauty in you and that is why we make every dress with lots of care and love.